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Birgit WassmuthDrake University |
Birgit Wassmuth, Ph.D. is a Professor of Advertising at Drake University (Des Moines, Iowa). Wassmuth is known internationally as an expert in graphic design, visual communication, advertising (print and interactive), desktop publishing, information graphics, integrated approaches to communication strategies, and Web site design. Together with David R. Thompson, Ph.D., Wassmuth has formed ON-TRAC, a consulting service specializing in print and online design, content development, print and online advertising, and microsite development. Wassmuth also has held faculty positions at the University of Missouri, University of Florida (Gainesville), and Temple University.