Martha G. Russell

Martha G. Russell

Stanford University

Dr. Martha Russell is Associate Director of Media X at Stanford University, a membership-based, interdisciplinary research center focused on human use of advanced communication technologies. From consumer issues at The Pillsbury Company and Coca-Cola to technology leadership and information sciences for companies such as Nortel, Control Data, 3M and Honeywell, Martha’s background spans a range of marketing, innovation and technology transfer endeavors. She has led research programs at the University of Minnesota and The University of Texas at Austin and has consulted internationally on technology innovation for regional development.

Dr. Russell was founder and advisor to Clickin® Research, Inc., a market research consultancy that for two decades combined sound market research practices with leading edge processes and technologies for data collection, analysis and reporting. Studies conducted by Clickin® provided solid insights that reduced risks and provided actionable results to build and sustain relationships – between organizations, between individuals and their organizations, between people, and between people and their brands.

Dr. Russell is a Senior Research Fellow at the Human Sciences and Technology Advanced Research (H*STAR) Institute at Stanford University and also at the Institute for Innovation, Creativity and Capital (IC2) and serves on the advisory board of the Journal of Interactive Advertising. She has produced award-winning educational films; her presentations and articles on technology transfer have been translated into Chinese, Hungarian, and Italian. A photographer and flutist, Martha has authored several cookbooks and serves on the Boards of several organizations emphasizing music, arts and programs for at-risk children.